Where Habits Shape Who You’re Becoming
You know it is the time for a change
I invite you to stop drifting and start designing the life you actually want
· Self-paced online course · Access anywhere · Any device · Science-based · Built-in audio · Coach-designed, self-led check-ins · 30-day money-back guarantee · Instant access + secure checkout
ICF CERTIFIED COACH · 15 YEARS IN CORPORATE · NEUROSCIENCE & IKIGAI TRAINED · HEALTH & WELLBEING ADVISOR · CERTIFIED YOGA TEACHER
You've achieved a lot
So why does it still feel like something's missing?
A moment to step back and refine your direction. To let go of what no longer fits and make space for what you want to welcome. To see where you are — and where you want to go — and what resources and environment can support you on the way.
The quiet disconnect
The most uncomfortable friction of all: the growing gap between who you are today and the person you know you could become — and the silence around it.
Hidden burnout
You're "fine" on paper — chronically exhausted in reality, running on fumes of past momentum while appearing fine to everyone around you.
Fragmented focus
Your attention is scattered across a hundred tabs — digital and mental — and an endless list of tasks, none of which truly feel like they matter.
The hollow win
You hit the goals you once chased — and felt nothing. The target moved, or perhaps what you wanted has changed. You're not sure which is worse.
The self-care loop
Your morning routine, your journalling, your "healthy habits" — they've become another obligation on an already overstuffed list. Rest that doesn't restore.
"It's not that you're lazy or undisciplined. It's that your systems were designed for a version of you that no longer exists."
— Joanna Werner
Not another 30-day challenge
A framework that starts with who you want to become
This course starts with a question: who do you actually want to become? Everything that follows is designed to support that—at your own pace.
It's pen & paper and your commitment
Printable canvases & guided exercises to move through at your own pace. Research suggests that writing by hand supports attention, memory, and learning more effectively than typing, making pen & paper one of the most powerful tools for meaningful experience.
It's designed for your real schedule
Clear, well-structured content in focused and balanced segments, with an average of around 20 minutes per step. With built-in audio, you can keep moving through the course on the go and return to it whenever your week allows.
It starts with identity, not willpower
This course builds on a clear sense of who you are becoming and selected habit is the right next step for you. Research in psychology and behaviour change shows that when actions are connected to identity, they are easier to repeat, more meaningful to maintain, and more resilient.
The Habit Builder Card — one of the printable canvases included in the course. Analog by design: pen and paper slow you down in exactly the right way. You notice things on paper you scroll past on a screen.
H
Have clarity
Know exactly what you’re moving toward. Remove the noise. Let a clear direction emerge.
A
Awareness first
Find your true motivation and what drives you. Identify the resources that support you and begin strengthening your resilience.
B
Build habit design
Design the cue, routine, and reward that makes the habit fit your life rather than fight it.
I
Integrate
Weave the new habit into the existing fabric of your week. Not an extra task — a new way of moving through your day.
T
Track & reflect
A simple weekly cycle to observe progress without judgment. This is where the habit becomes permanent.
+
Decide who you are becoming
To live, not perform.
To create, not conform.
To make your dreams come true.
Thoughtfully Designed
for You
You can relax and simply enjoy the journey. Everything you need has been thoughtfully designed for you with care, grounded in science, best practices, and a smooth yet meaningful learning experience.
What is inside
Course outline
It's a structured, science-backed journey where step-by-step rhythm is designed to fit your real life.
· Built-in Audio · Workbooks Canvases ·
Introduction
See where you are. Start from what’s real.
Start by understanding where you are—clearly & honestly. This creates the foundation for everything that follows.
3 chapters · 2 workbook canvases
~30 min reading · 1.5h+ exercises
I. Habit Builder Card
Choose with intention. Build what lasts.
Define what you want to change and why it matters.
Choose and design a habit that fits your real life.
9 chapters · 2 workbook canvases
~180 min read · 3.5h+ exercises
II. Planner & Reflection
Stay consistent. Adjust as you go.
Build a simple rhythm to stay consistent. Adjust, reflect, and keep moving—without pressure.
3 chapters · 2 workbook canvases
~30 min read · 2h+ exercise
III. Integration
Make it part of life. Keep moving forward.
Bring everything into your daily life. Turn what you’ve learned into a way of living.
3 chapters · 1 workbook canvas
~30 min read · 1h+ exercises
Content preview
Why it works?
Built on identity.
Grounded in science.
Designed for real life.
This is not a course about fixing yourself. It’s a space to understand who you are becoming—and to build habits that support that direction. You won’t just learn about habits. You’ll experience how they take shape, adapt, and stay with you.
You’ll move from intention to action through guided practice, reflection, and experimentation—supported by coaching-based check-ins and an integral approach to lasting change.
Guided Land & Launch at the end of the course that supports integration of the entire journey and enables carrying learnings into real life. Consist of blocks:
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Integration
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Acknowledgment
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Expansion
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Accountability
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Completion
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Walking Forward
Sens of direction - Clear way forward - Supportive Systems
Comprehensive & Powerful Integration
The Shift You’ll Experience
You stop moving in circles and start moving with intention. Your days feel more focused, your energy more grounded, and your life more aligned.
Align Direction
You know what matters and where you are heading. Decisions become simpler, and your path feels your own.
Focused Energy
Your effort flows where it counts. Less friction, more movement and clarity.
Alive Again
Natural joy. Life feels lighter again—without forcing it.
Meet your instructor
Joanna
I built this course because I needed it — and couldn't find it anywhere.
I spent 15 years in the financial and corporate world. I was productive, ambitious, and quietly falling apart. Burnout. Discrimination. A demanding environment. Unhealthy thought patterns. And through it all, I kept showing up — because that’s what we do when our identity is tied to performance, expectations (internal and external), and the image we’ve built.
The shift began from a harder question: Who am I, what truly matters to me, and who do I actually want to become? I spent years studying neuroscience, integral coaching, Ikigai, habit science, mental health & wellbeing, body mechanics and yoga to find the answer. Not to become a science or wellness person, but to understand what was happening in my own life. Today, I work with people who are ready to explore new paths and quietly ask themselves, “Is this it? What do I really want”. I know what it's like to be in that place. And I know there is a way through.
ICF CERTIFIED COACH · BUSINESS MANAGER · 15 YEARS IN FINANCE · NEUROSCIENCE & IKIGAI TRAINED · MENTOR · CERTIFIED YOGA TEACHER RYT500 · MENTAL HEALTH FIRST AID · MASSAGE PRACTICTIONER · BASED IN SWITZERLAND
This could be the day that changes your direction
A course designed to fit real life.
A gentle commitment with powerful returns.
Total time commitment of the course
It’s just 3% of your month.
And it could transform how you spend the other 97%.
It's only one day of your entire year.
But it might be the one that changes the rest.
It takes less time than 7 days spent on unhealthy media habits. This time, you move from distraction to direction.
Where Habits Shape Who You’re Becoming
A lifetime commitment to your focus, clarity and authority.
330 CHF *US$419 | €359 | £309 | ¥66,900 | C$579 | A$590
ONE-TIME SECURE PAYMENT, 30-day Money-Back Guarantee
What is included
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Self-paced online course
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Instant access
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Read or listen (built-in audio)
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270+ min of guided content
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8+ hours of practice
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Progress tracking
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Printable workbook
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Guided check-ins
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Science-backed insights
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Practical strategies
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30% off your first coaching session
*Prices shown in other currencies are approximate. Final payment is calculated from CHF at the current exchange rate at checkout.
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